Barricade Design

Barricades designed to be readable, bold, on-brand and attention grabbing—these large-scale projects went from digital files to real-life branding activations all across the country. Through my time working at Stand Out for Good, Inc. I have created over a dozen barricades for its family of brands while working cross functionally with photo, store design, and marketing teams, and with our third party barricade installation partners. This process not only taught communication and organization but also the technical skills to execute creating large-scale designs.

Just a small note: One very proud moment moment was during construction of the new AS Revival store at West Town Mall in Knoxville, TN—my home mall. Most of my barricades were constructed far away from where I live, so I could only see the final project through the camera lenses of contractors on site. Thankfully, this project was different, and I was able to visit my barricade in real life!!